Wiley X Restructures Sales Management and Adds 100 Reps

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Wiley X restructured and expanded its sales team to “enhance the protective eyewear brand’s relationships and support retail partners and customers.”

Timed with the brand’s recent refresh, Wiley X reported that it “expanded its sales team to add more than 100 sales reps across the U.S. and hired seasoned industry executive Aaron Quigley as SVP of sales.”

Quigley joined the company with over 20 years of experience as a sales executive, having worked for Oakley, Stussy and VonZipper. “I’ve admired Wiley X for years and the more time I spend with the wonderful people and professionals here, the more I realize how special the brand is,” said Quigley. “I’m truly humbled, excited and motivated to join such an outstanding company.”

Alongside Wiley X Co-Owners Myles Freeman and Dan Freeman, Quigley is reportedly “leading the company’s efforts to enhance support for its retail partners and develop a more impactful brand presentation across sales channels.” As part of this initiative, Wiley X expanded its Outdoor and Optical Divisions, adding over 100 industry professionals and agency reps across the U.S.

“This strategic and aggressive expansion of our sales team will help us better serve our partners and customers with more regionally specific knowledge, expertise and relationships,” said Quigley.

Carl Stout, director of outdoor sales for Wiley X, joined the Outdoor Division in 2023 after holding senior sales roles with Sellmark and Meprolight. During his time with the company, Stout and his team “strategically expanded the brand’s dealer network while boosting alignment with new and existing retail partners.”

In the Optical Division, Karen Wilkerson, a long-time leader of the optical business at Wiley X, partnered with Quigley to welcome Alana Clarke as the regional sales manager for Optical. Clarke joined the brand with a “strong track record of results during her time working with Luxottica and Safilo. Clarke is now spearheading efforts to supercharge business with independent and large-scale eyecare professionals.”

“We’re very confident and excited about the team of leaders, representatives and agency partners we’ve put in place,” added Quigley. “Wiley X is moving toward a bright future, and our fortified sales team will ensure we continue to provide exceptional service to all of our local, regional and national partners.”

Images courtesy Wiley X

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