Measuring customer acquisition cost: Best of the MarTechBot
Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using…
Continue ReadingCyber Risk Management and Resiliency Sales Leader Mike Gately Joins Airiam as Senior Vice President of Revenue
LEWISBURG, Pa., September 10, 2024 (Newswire.com) – Airiam, a leader in cyber risk management and resilience…
Continue ReadingAutomation For Home Care Agencies: Optimizing Your Sales Funnel
Denis Sinelnikov is the CEO of Media Components and Curis Digital, an award-winning, full-service digital marketing…
Continue ReadingThe Innovator’s Journey (2024) | Office of Research
In this series of lightning talks, BU faculty and alumni will share their diverse paths from…
Continue ReadingHow To Calculate and Reduce Customer Acquisition Cost (CAC) (2024)
When you’re running a small business, every sale feels like a win. But, how do you…
Continue Reading