Sources say C.H. Robinson cut 80 of its 150 U.S. sales reps Thursday. (Photo: Shutterstock) Truck…
Continue ReadingMonth: July 2024
How to Lower Customer Acquisition Costs: 9 Strategies to Reduce CAC (2024)
Customer acquisition cost (CAC) is the dollar amount that you’re spending to acquire customers. It’s a…
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Nike Shareholder Files Class Action Over Brand’s DTC Sales Strategy
Nike is in hot water with an investor who claims the athleticwear titan misled them about…
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Strategies for effective marketing budget allocation
With many SMEs facing tight budgets and limited resources, formalizing a marketing spending plan becomes essential…
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WPS adds industry veterans to global sales management team
Western Power Sports has added Senior Director of Field Sales Troy Ozias and Director of International…
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