NADA CEO Mike Stanton outlines strategies on Chinese automakers, direct sales
CEO Mike Stanton says most dealers support government policies keeping Chinese OEMs out while prioritizing legal…
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Velas Resorts, other hotels name sales, marketing leaders
A number of hotels and resorts across the country—and beyond—have appointed sales and marketing leaders in…
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AI in Database Strategies: The Invisible Engine Powering Modern Marketing
Imagine trying to build a skyscraper on a foundation of loose gravel. You can have the…
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Empire Today Names Horizon Next Media AOR for Full Funnel Strategy to Build Preference and Drive New Customer Acquisition
Horizon, leveraging Blu, consolidates Empire Today’s media investment, unifying strategy, activation, and measurement across national footprint…
Continue ReadingHow Sales Leaders Should Take Action Now
2026 will be the year of sales intelligence for decision-makers in sales organizations. Chief Sales Officers…
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B2B Conversion Rate Optimization: Strategies, Benchmarks and Examples (2026)
Simply increasing website traffic is just one part of the puzzle of growing a business-to-business (B2B)…
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