In Miami, a priority city that Getmyboat targeted in its marketing efforts, bookings climbed 33% year…
Continue ReadingTag: acquisition
How Google’s Overviews Are Reshaping Customer Acquisition for Monday.com (MNDY)
The SaaS industry is at a crossroads. Google’s AI Overviews, introduced in 2025, have upended traditional…
Continue Reading
Fashion Briefing: How Mack Weldon turned a line of cotton sweats into its biggest customer acquisition tool
This week, I spoke with Mack Weldon CEO Brian Berger about the Ace Collection, a line…
Continue Reading
Addressing rising customer acquisition costs in travel
Rising customer acquisition costs (CAC) pose a threat to the travel industry, emphasizing the need for…
Continue Reading
Rising Customer Acquisition Costs Challenge Travel Industry’s Profitability
Rising Customer Acquisition Costs Challenge Travel Industry’s Profitability – Image Credit Unsplash+ Rising customer acquisition costs…
Continue Reading
Gen Digital’s Strategic Acquisition of MoneyLion and Its Implications for Growth
In the rapidly evolving landscape of digital services, companies that can seamlessly merge cybersecurity with financial…
Continue Reading