A Deep Dive with Denise Persson (CMO) and Chris Degnan (Founding CRO): How AI Transformed Marketing…
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Marketing Leaders Talked AI Strategies at BI’s CMO Insider Breakfast
This article is part of “CMO Insider,” a series on marketing leadership and innovation. The convergence…
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CMO Jamie Gersch Reveals TikTok’s Influence In Driving Customer Acquisition For Brands
TikTok is a home for brands to thrive. The platform, which is home to 170 million…
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Citigroup CMO Alex Craddock discusses company’s sports marketing strategy
Citigroup Last year, amid Citigroup’s company restructuring, the financial institution hired Alex Craddock as the company’s…
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CMO Strategies: A playbook for marketing channels
Each of the four channels Digiday+ Research examined in our CMO Strategies series draws on a…
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