How to Target Customers With Mobile Marketing

How to Target Customers With Mobile Marketing

Smartphones are ubiquitous these days. People have near-constant access to their phones, using their mobile devices…

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The #1 Conceit in B2B at Scale: Masking a Slowdown in Net New Customers

The #1 Conceit in B2B at Scale: Masking a Slowdown in Net New Customers

Why Covering Up Declining Customer Growth is the Beginning of the End I’ve seen this movie…

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Find high-value customers in the ‘blue sea’

Find high-value customers in the ‘blue sea’

Sponsored by: Many carwash operators focus their marketing efforts on the familiar 3- to 5-mile radius.…

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How to Earn Repeat Business From Returning Customers

How to Earn Repeat Business From Returning Customers

Earning sales from customers takes time and effort. Depending on your industry and product prices, encouraging…

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How luxury towel brand Weezie is using its basics line to acquire customers amid a tough economic environment

How luxury towel brand Weezie is using its basics line to acquire customers amid a tough economic environment

Direct-to-consumer brand Weezie, known for its monogrammed luxury towels, wants to make its personalized products more…

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How to Get Your First 100 Customers: Four Customer Acquisition Strategies For Early Stage B2B Startups

How to Get Your First 100 Customers: Four Customer Acquisition Strategies For Early Stage B2B Startups

B2B growth is relatively straightforward than consumer business, at least in the early days. This is…

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