AI & Marketing: Adapting Strategies for Success

AI & Marketing: Adapting Strategies for Success

Marketers today face the critical challenge of efficiently understanding their organizations’ audiences across many channels. According…

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Customer Acquisition Strategies For Utility Demand Response Programs

Customer Acquisition Strategies For Utility Demand Response Programs

Amber Mullaney is Vice President, Marketing & Communications at Virtual Peaker, one of the world’s friendliest…

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40 years in, Derma E refocuses on customer acquisition

40 years in, Derma E refocuses on customer acquisition

On the heels of its 40th anniversary, natural skin-care brand Derma E is updating its brand…

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Why customer acquisition and loyalty are retailers’ biggest challenges today

Why customer acquisition and loyalty are retailers’ biggest challenges today

In an Australian retail environment defined by heightened competition and consumers tightening their wallets, acquiring new…

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Why customer acquisition and loyalty are retailers’ biggest challenges today

Why customer acquisition and loyalty are retailers’ biggest challenges today

In an Australian retail environment defined by heightened competition and consumers tightening their wallets, acquiring new…

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21 Innovators Selected for the Department of Energy’s Lab-Embedded Entrepreneurship Program

21 Innovators Selected for the Department of Energy’s Lab-Embedded Entrepreneurship Program

Today, the U.S. Department of Energy (DOE) announced the latest round of cohorts in its Lab-Embedded…

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