For the OCS channel and overall, LinkedIn still rules when it comes to connecting with professionals…
Continue ReadingTag: strategies
Want double digit sales in the wine market? Effective strategies exist
Wine lovers are thirsty for environmental certifications, moderate serving sizes, convenience and whimsy. Kathleen Willcox reports.…
Continue Reading
Study: decoding scent-driven emotions for bolder marketing strategies
Using hypnosis for marketing research purposes is nothing new. Yet, it is little known, viewed as…
Continue Reading
Building Brands: Smart marketing strategies for 2026: Start early, grow fast | Newspaper: Featured Columnists
Recently I spoke with a new business owner in one of the communities served by…
Continue Reading
Hyperlocal Marketing: How it Works, Strategies & Examples (2025)
Traditional advertising is dead. Hyperlocal is the “new normal”, and this year will be ruled by…
Continue Reading
Shift Digital’s Matt VanDyke on AI-driven marketing strategies that boost online conversions
The right images don’t just show cars—they sell them, build trust, and transform the way customers…
Continue Reading