Many companies’ success and profitability depend heavily on the effectiveness of their sales team. It doesn’t matter how many leads an inbound marketing strategy brings; your business won’t thrive without successful lead conversion.
The best sales professionals are always looking for ways to improve their negotiation skills and stay current on industry trends. Whether they’re just starting or are seasoned reps, sales professionals can continue their education through various resources, including sales management blogs.
What are sales management blogs?
Sales management blogs are online articles that provide valuable information about the sales process. This guidance typically includes advice on customer-focused topics, such as gaining new prospects, cold calling, navigating clients through the sales funnel and handling challenging situations.
These blogs aim to help sales leaders and professionals build a successful sales process, increase sales and stay current on new trends, techniques and technology.
The top sales management blogs
Below are some of our favorite sales-focused blogs. We hope you’ll find a new gem here to help you make 2024 your best sales year yet.
1. Engage Selling
Colleen Francis of Engage Selling is an award-winning speaker with a track record of helping businesses achieve massive revenue boosts. Her style is frank and without any fluff. These blog posts are bite-sized and are also available as videos on YouTube, which you can access through the blog.
2. LinkedIn Sales Solutions
Social media has become an integral tool for marketing and selling to customers, so sales representatives will likely need to stay current with trends if they want to succeed. If you’re looking to improve your game when it comes to modern sales, business-to-business (B2B) selling and sales strategies for your social media presence, follow the LinkedIn Sales Solutions blog.
3. Predictable Revenue
Founder and CEO of Predictable Revenue, Collin Stewart, delves deep into crucial topics like forecasting, early lead development, the power of authenticity in sales and market validation with his blog to help readers invigorate their sales processes and increase customer satisfaction. If lead generation is important to you (and we know it is), you won’t want to miss the next installment of this blog.
4. Sales Insights Lab
Marc Wayshak of Sales Insights Lab combines an impressive education, including degrees from Harvard and Oxford, with in-depth industry experience. His approach to sales leans into science and data, which many companies now embrace. If you like Wasyhak’s blogs, consider also exploring his videos or his many books on sales and leadership.
5. Sales Pro Insider
Sales Pro Insider is an award-winning blog centered on helping companies improve customer service, sales and productivity through better leadership. Nancy Bleeke Noël is a thought leader in sales management who inspires readers with her innovative ideas on how attitudes and habits shape our success. Whether you’re interested in learning quick tips or new ways of thinking, Sales Pro Insider is well worth reading.
6. Smart Calling
Art Sobczak has been helping people with cold-calling tips and sales techniques for more than 30 years. If your company uses the phone for inside sales or prospecting, his Smart Calling Blog is an invaluable resource that will help you get through, persuade and close.
7. The Sales Blog
Anthony Iannarino has been sharing sales advice on his blog, The Sales Blog, for 14 years. It’s an excellent resource if you want to dive deep into extensive sales content, particularly on topics like B2B sales and adapting to shifting economies. In addition to his blog, Iannarino also offers his keynote speaking expertise to business workshops and seminars.
8. The Sales Hunter
Motivational speaker, author and sales trainer Mark Hunter shares his methods and strategies for sales success through leadership and organizational change. The Sales Hunter provides brilliant observations on evaluating sales potential, closing deals, effective prospecting and achieving a sales mindset. It’s the ideal antidote for sales professionals experiencing a sales slump.
9. RAIN Group Sales Blog
What happens when several of the world’s most respected experts join forces to co-author a blog about sales? The results are nothing short of amazing. The RAIN Group Sales Blog provides compelling information and advice on sales productivity, negotiation techniques, virtual selling and consultative selling. With practical advice, research findings and tips across the site, sales teams and managers can boost their capabilities and achieve better results.
10. Sales Gravy
Anyone looking for a little assistance when it comes to improving their customer service and acquisition skills should check out the sales articles on Sales Gravy. With concise, easy-to-read posts, this blog is loaded with helpful tips on topics like prospecting new clients, closing deals, team building and effectively pumping customers through your sales funnel. It even includes occasional podcast episodes for those who would rather listen to their sales insights.
The benefits of reading sales management blogs
The overall benefit of reading sales management blogs is to help you boost sales by becoming a better sales representative or leader. However, a sales management blog can help your sales strategy in many ways, depending on the specific topics you encounter.
Here are a few ways to benefit from reading sales management blogs:
- Learn how to effectively communicate with customers and team members.
- Grow your leadership skills.
- Discover new sales strategies.
- Boost your sales performance and closing rates.
- Stay current with new sales technology.
- Hone specific skills, including cold calling, social selling, closing and handling gatekeepers.
Sean Peek contributed to this article.
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